Twitter is a strong social media network for
driving traffic to your website and for finding and engaging with key people in
your industry or community. Here are ten
easy-to-implement best practices, tactics and ideas to make the most of Twitter
for your business.
1. Curate
good content through original info and retweets.
2. Tweet or
retweet 2-6 times daily, throughout the entire day.
3. Tweet
outside business hours-- on weekends and in the evenings.
4. Include
links in most tweets (to drive traffic to your website). Check to be sure the
links aren't broken.
5. Use
relevant, researched hashtags (two per tweet).
6. Include
images in your tweets to get noticed.
7. Review
your new followers regularly. Engage with influential people who have a strong
network.
8. Create
custom images for important stats and inspirational quotes (Use free tools such
as recite.com, quozio.com or quotescover.com).
9. Comment, Retweet or Favorite relevant Tweets of those who you are most interested in
reading and those you want to follow you (create a list of people and organizations
you want to interact with).
10. Engage and network with your key influencers (clients,
prospects, journalists, community leaders).
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