Are you ready to begin using email as part of your marketing initiatives? Here's the first of give steps to get started.
Step 1: What's the Goal?
You need objectives and a plan in order to implement a successful email marketing campaign. The first step of your plan is to determine what you want your emails to accomplish! Here are some ideas:
· Market
Prompt purchases
Drive traffic to your Web site or store
Register or buy tickets to an event
· Notify
Announce new products/services
Share your knowledge and know-how
Set apart your business fro
Offer customer testimonials
· Interact
Connect with prospects and clients
Offer rewards and incentives
Encourage referrals
Ready to read and implement Steps 2 through 5? Email me at jocelynm@marketing-er.com
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