Friday, April 9, 2010

Social Media Integration

Ever wonder how people find the time to manage their Twitter, Facebook, Linked In and other social media site postings and still keep their day jobs? If you're one of the many who finds social media a bit overwhelming, you're not alone!

Here's the key to success when it comes to effectively managing your social media sites: using tools that allow you to link or integrate these sites seamlessly. Functionality varies but in short these tools let you post your status once and all of your social networking sites can be updated. Check out the tools offered by HootSuite, Brizzly, helltxt or Tweetdeck.

As an example, HootSuite is a Web-based tool (no software downloads) that lets you manage all of your social media networks, including WordPress blogs, from one easy-to-use interface. It allows you to schedule updates for any or all of your social networks and then use their analytics to track how many people have clicked on your links. One of the best features of HootSuite is the ability to schedule future Tweets and status updates. So on Monday, you can plan out and schedule all of your Tweets, Facebook and LinkedIn posts for the week or even the month!

Cross-post your content and increase your social media efficiency and productivity.

1 comment:

  1. Speaking of social media apps in the workplace, if your company is threatening to block Facebook, Twitter, Skype on the network, have your IT folks read this helpful whitepaper on the subject: “To Block or Not. Is that the question?”